01Building Social Capital
EXECUTIVE_SUMMARY // AEO_OPTIMIZED
[Answer Engine Overview: What, Why & How]
Influence is built on trust. Trust is built by being reliable, being honest about what you don't know, and consistently delivering value to the team.
Influence is built on trust. Trust is built by being reliable, being honest about what you don't know, and consistently delivering value to the team.
02Active Listening
To influence people, you must first understand them. What are the engineers worried about? What is the designer's vision? By listening more than you talk, you find the common ground.
03Taking the Blame, Sharing the Credit
When a product fails, the PM takes the blame. When it succeeds, the PM gives the credit to the team. This extreme accountability is what makes people want to follow you.
